The INNIT Entertainment rookie group will make their debut under the name OURBIRTHDAY on July 22, 2026. After months of rumors, the JYP Entertainment subsidiary finally confirmed the group’s name and when they will debut, bringing a lot of attention to one of their biggest new projects.
EVERY DAY IS BIRTHDAY!
— OURBIRTHDAY (@OBD_INNIT) July 2, 2026
OURBIRTHDAY#OURBIRTHDAY #아워벌스데이 #OBD pic.twitter.com/BXyIH6iaTw
Since INNIT only started in 2024, people already have high expectations for them. The group’s promotional style has focused entirely on a bright, summery vibe. Teaser video clips released in July 2 introduced a colorful party-pop concept built around celebration, youth, and high energy.
And if the schedule stays on track, fans can expect a pre-release single or MV teaser on July 10 before the official debut showcase and promotions begin on July 22. Interest in the group remains high because of rumors about the lineup. People are saying it will be a seven-member group with talented singers and dancers, including some trainees from the JYP system and those who have been on survival shows.
There’s also speculation about a member with international appeal, possibly fluent in English or Japanese, as well as a rumored leader said to be a longtime JYP trainee and main vocalist. However, some fans remain unconvinced. Some fans like the name OURBIRTHDAY because it feels inclusive and celebratory.
Others on social media have called it generic, awkward to brand, and easy meme material. Some fans think the name OURBIRTHDAY is a bit cheesy or boring for a new K-pop group.
People are also split on the party-pop concept: some think it is perfect for summer, while others feel it is too similar to trends already popular with other girl groups.